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The recognition is based on a few guiding criteria such as the sustainable development goals, business practices, strategy and sustainability management, employee safety and wellbeing as well as stakeholder engagement and involvement in sustainable development in the region.

Shinhan Finance received the Certificate of Achievement by HR Asia for Best Companies to Work for in Asia 2020 dated on 1 July 2020.

Shinhan Finance received the Certificate of Appreciation by the Department of Culture, Sport and Tourism, Dong Nai province, for the company’s support to the wellbeing of the local community in 10/2020 - according to the Decision 405/QĐ – SVHTTDL issued on October 29th 2020.

Shinhan Finance received the Certificate of Appreciation by the Department of Culture, Sport and Tourism, Ha Nam province, for the company’s support to the wellbeing of the local community in 10/2020 - according to the Decision 308/QĐ – SVHTTDL issued on October 19th 2020.

Shinhan Finance received the Certificate of Appreciation by the Department of Culture, Sport and Tourism, Tien Giang province, for the company’s support to the wellbeing of the local community in 08/2020 - according to the Decision 177/QĐ – SVHTTDL issued on Aug 18th 2020.

Shinhan Finance received the Certificate of Appreciation by the Department of Culture, Sport and Tourism, Ha Noi City, for the company’s support to the wellbeing of the local community in 06/2020 - according to the Decision 439/QĐ – SVHTTDL issued on June 04th 2020.

Shinhan Finance received the Certificate of Achievement by HR Asia for Best Companies to Work for in Asia 2022 dated in August 2022.

Our Awards & Recognition

Association

VNBA

Recognition

We value doing what is RIGHT for our customers and for the future generations.

Shinhan WAY 2.0

Right

We value being NIMBLE - executing with flexibility and efficiency, never stop learning and keep moving forward.

Nimble

We respect individual DIFFERENCES and value having DIFFERENTIATED outcomes.

Different

Core value

Accordingly, the key words that comprise the new Brand identity are: commitment to expansion to achieve a major leap towards a global financial firm that leads the 21st century “Commitment to expansion”; a firmly established standing as a frontrunner among professional financial firms and customer-orientation “A Frontrunner Status”; and the quest for integrative and diverse financial networks “Scale”.

CI story

A leap towards becoming a global integated financial services brand representing Korea in the global era.

Global Scale

The dove and and sprout, which were the major elements of the previous CI, have been reinterpreted to better suit the 21st century sentiment and are symbols of hope for a brighter future.

Hope

A drive to march endlessly towards growth.

Future Path

We strive to uphold a virtuous cycle of shared prosperity that will create greater value of our client, Shinhan, and all of society. To this end, we seek new methods and new approaches so that we can deliver products and services and manage money in ways that keep pace with changes in the environment.

Mission

We offer consumer finance services that help local people to succeed, creating prosperity and growth across Vietnam. Our brand commitment is reflected in our brand promise – New experience, new value.
Wherever we operate, we aim to support sustainable economic and social development. We do this through our core values, ensuring a strong conduct framework, investing in our people and giving back to local community.

New experience, New value

Our Brand

Vision

Brand

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<table>
 <tbody><tr>
 <td valign="top">Shinhan Vietnam Finance Company Ltd. (Shinhan Finance), a member of Shinhan Card (Korea) – a fully foreign owned consumer finance company (previous name Prudential Vietnam Finance Company) officially operates with Shinhan Finance brand name since July 2019. With Shinhan Card’s know-how in financial products and more than 15-years-experience of the Company in Vietnam consumer lending market, Shinhan Finance will be the best customer-oriented Finance Company in Vietnam. 
With the widespread business network nationwide, the company has capability to serve customers with flexible financial solutions, enabling our customers to fulfill their dreams and enhance their living standards. We are highly honored to serve nearly one million of Vietnamese customers and more and more customers have trust in using the company’s services. We will continue to develop our strength, improve service quality as well as ensure credit management quality and risk management, committing to become a transparent and reliable financial company in the Vietnamese market with the business philosophy: Be “the best” company rather than “the-most-profitable”.</td>
 </tr>
</tbody></table>

Shinhan Finance

Shinhan Financial Group (SFG) is a leading financial holding company incorporated in Korea. SFG has a well-diversified business portfolio, with key business segments including Shinhan Bank, Shinhan Card, Shinhan Investment Corp., Shinhan Life Insurance, Shinhan Capital and Shinhan BNP Paribas Asset Management.
 SFG is listed in both the Korea Exchange and New York Stock Exchange under the stock code 055550.KRX and SHG.NYSE respectively, with a market capitalization of approximately KRW25.3 trillion (c.US$23.6 billion) as of [January 30, 2018]. SFG has a diversified shareholding ownership with no single shareholders owning more than 10% of the company. Key shareholders of SFG include National Pension Service of Korea (9.55%), SFG ESOP (4.72%), BNP Paribas (3.79%), The Government of Singapore (2.41%) and BlackRock Fund Advisors (1.99%). 
SFG is well-recognized globally and ranked 44th in the Top 500 Banking Brands by The Banker in 2016. In addition, SFG has strived to become Korea’s leading world-class financial group with a global network of 213 branches in 20 countries and with a strong focus on Indonesia financial market through multiple subsidiaries. Shinhan Bank has a subsidiary Bank Shinhan Indonesia (BSI) in Indonesia, established through the acquisition Bank Metro Express which subsequently merged with Centratama Nasional Bank (“CNB”) in 2016. BSI currently operates 60 outlets, including 22 branches and 37 sub-branches. In addition, Shinhan Investment has a subsidiary PT Shinhan Sekuritas Indonesia in Indonesia.

Tập đoàn Shinhan Financial Group

Shinhan Financial Group

Shinhan Card was founded in 1987 and is a wholly-owned subsidiary of SFG. It offers a full range of financial products and services through Shinhan Bank’s 900 branches as well as its own 25 branches nationwide. Shinhan Card’s main businesses include credit purchase, purchase with instalment, cash advance, card loan and instalment/lease finance of automobiles. Shinhan Card has also implemented key initiatives in big data, mobile and online payment gateway business, and has overseas branches in Indonesia, Kazakhstan, Vietnam and Myanmar.
Shinhan Card is the dominant number 1 credit card business in Korea after the merger with LG Card in 2007. Shinhan Card has 25 million accounts in-force which cover approximately 89% of the working age population in Korea.
Shinhan Card enjoys strong credit rating among rating agencies [AA+ (Local), A2 (Moody’s), A- (S&amp;P), A- (Fitch)].
Shinhan Card has continued to innovate in marketing and product development through the years with successful initiatives such as customized marketing system, Shinhan Pay FAN (mobile payment platform). Its leading position is recognized by multiple industry awards.

Shinhan Card

Mr. Cheung Soon Young has worked at Shinhan Bank (Korea) over 20 years and has experienced in various areas including financial planning, accounting, and branch sales management. Especially as a financial expert, he has well implemented conversion of US-GAAP and adoption of IFRS at the bank. In 2013, after successfully performing CFO position in Shinhan Bank America, his career took a path to become a global business expert through years. Starting from July 2020, he assumed a position as a Head of Shinhan Card Global Business Division. As a Division Head, he is focusing not only stabilizing overseas business of Shinhan Card including Vietnam, Indonesia, Kazakhstan, and Myanmar but also creating new values with One Shinhan synergies.
He obtained his Bachelor’s degree and Master’s degree in Economics from Sogang University, Seoul, Korea.

CHEUNG SOON YOUNG

Mr. Lee Dong Ik has worked at Shinhan Card (Korea) more than 20 years and has worked in different areas of the organization including HR and sales. In 2015, he directed securing of the credit card license and the launching of the business in Indonesia. Starting from July 2017, he assumed a role as a Head of Global Sales Management Team. Since then, he directed the business expansion of overseas subsidiaries in Indonesia, Kazakhstan, and Myanmar. In 2019, he took a position as a Head of Global Business Team, and is responsible for both quantity and quality growth of overseas subsidiaries.
He obtained his Bachelor’s degree in Japanese from Hankuk University of Foreign Studies, Seoul, Korea.

LEE DONG IK

Mr. Kim Jeong Ki has worked at Shinhan Card (Korea) over 20 years and has diverse experiences covering financial planning, development of financial product, risk management and customer services planning. As financial planning expert among the rest by mostly working for, he has taken charge of financial planning and management of overall company since 2019. As a Member of Member Council, he is focusing on balancing financial contribution of overseas company with mother company and strengthening capability of financial management to create better performances.
He obtained his Bachelor’s degree in Economics from Seoul National University, Korea.

KIM JEONG KI

Mr. Oh Taejoon has been working for Shinhan Card (Korea) for more than 26 years. He is very experienced in risk management, business operations management, Sales finance product development and Auto loan. Appointed as Deputy Chief Executive Officer of the Company in February 2019 and along with the role of Member of Member Council, Mr. Oh Taejoon is making great contributions for the Company to get many achievements in the finance sector and better business result.

Mr. Oh Taejoon is personally participating in the entire transformation of the Company, to digitize all functions from customer service to the office and human resource management to improve operational efficiency.
He obtained his Bachelor's degree in International Trade from KangWon University, KangWon, Korea.

OH TAEJOON

Mr. Yang Hyung Mo has been working for Shinhan Card (Korea) for more than 21 years. He was one of the key people of the M&A deal in January 2019 when Shinhan Card acquiring Prudential Vietnam Finance Company Limited and establishing Shinhan Vietnam Finance Company Limited. Since then, Mr. Yang Hyung Mo is taking responsibility as a Member of Member Council and Head of Strategy & Planning. His last role in Shinhan Card was Deputy General Manager for Global Business Department. Before that, he held various positions in VIP client promotion planning, innovative business planning, HR training and audit.
He obtained his Bachelor’s degree in Economics from Hanyang University, Seoul, Korea.

Our brand

Our Awards & Recognition

Best Substainability Development Company Vietnam 2020 In The Global Banking & Finance Review Awards® 2020

Best Companies To Work For In Asia 2020

The Certificate of Appreciation by the Department of Culture, Sport and Tourism, Dong Nai province

The Certificate of Appreciation by the Department of Culture, Sport and Tourism, Ha Nam province

The Certificate of Appreciation by the Department of Culture, Sport and Tourism, Tien Giang province

The Certificate of Appreciation by the Department of Culture, Sport and Tourism, Ha Noi City

Best Companies To Work For In Asia 2022

Association