Shinhan Finance helps young consumers protect their rights in digital world

After more than 1 month of implementation from November 10 to December 16, the "Young Consumers in E-commerce" Contest 2023 has spread to thousands of students, lecturers, and consumers nationwide through 3 rounds Contest both online and offline.

After more than 1 month of implementation from November 10 to December 16, the "Young Consumers in E-commerce" Contest 2023 has spread to 10 universities and colleges participates, 10,000 participants, 05 universities/colleges entered the final round. The final round of the Contest attracted 1,000 fans and 30 media units reported on this Contest.

According to the results of a survey of consumer needs in 25 countries and territories, including Vietnam, published by PwC, consumers, especially young Millennials and Z generation consumers, are increasingly preferring form of online shopping and said they would continue to choose this form of shopping in the future (at a rate of 50%) . However, despite their preference for online shopping, many young people do not fully understand how to protect their consumer rights in online transactions comprehensively. Therefore, by co-organizing the "Young Consumers in E-commerce" Contest in 2023, Shinhan Finance wishes to contribute to helping Vietnamese young people improve their knowledge and ability to protect their consumer rights in digital world, includes online financial services, such as online payment and online lending.

At the Final round of the Contest, which took place on November 16th 2023, the competing teams demonstrated solid knowledge. Current “hot” issues have been brought to the stage with solutions, such as stories about "usury", scamming from faked apps, identify thief as the result of unsafe online transactions, etc. With this essential knowledge, consumers can completely identify and choose reputable and secured financial service products and ensure the safe when shopping online.

In addition, Shinhan Finance is also active in many activities to spread the spirit of kindness and green lifestyle for the community such as: program to share, reuse old utensils; blood donation activities and especially two annual community programs: “Fulfil Your Dreams and Happiness” children book sponsorship and Good Hallyu Project have been held for over 6 years.

Doing business in Vietnam market, Shinhan Finance commits to always accompanying consumer rights, implementing programs towards the community, and creating a foundation for sustainable development for the Vietnamese Community.

Shinhan Finance